Cruze Control Technologies, a leader in the IT recruitment space, is proud to announce its sponsorship of two exceptional female professionals – Data Analyst Robyn Williams and Medical Doctor Nicola Freitas – in a bold endeavour to conquer the Absa Cape Epic – a race that symbolizes not only physical endurance but the mental resilience required by women in the technology field.

In an industry often dominated by males, Cruze Control Technologies is taking a proactive stance to address the gender gap. The sponsorship aims to highlight the difficulties faced by females in the technology sector, mirroring the endurance needed to participate in this demanding mountain bike race.

“We believe in breaking barriers and fostering diversity in the IT landscape,” said Nikky Sooriakumar, CEO at Cruze Control Technologies. “Our sponsorship of these remarkable women not only supports their pursuit of personal achievements but also emphasizes our commitment to creating a more inclusive industry.”

Cruze Control Technologies

Robyn Williams is a Data Analyst for Capitec Bank. Photo by

The sponsored professionals, Robyn Williams and Nicola Freitas, are both seasoned experts in their respective fields, as a Data Analyst Capitec Bank and a Medical Doctor respectively, defying stereotypes and pushing boundaries. They, despite not being professional riders are taking part in the UCI Elite Women’s category. Cruze Control Technologies recognizes the importance of providing opportunities for female professionals to excel in both their careers and personal challenges.

“We want to encourage more women to embrace challenges fearlessly, be it in technology or sports. Our sponsorship reflects our dedication to supporting diversity and fostering an environment where everyone can thrive,” added Sooriakumar.

Cruze Control Technologies invites the community to join them in celebrating diversity, breaking stereotypes, and supporting these remarkable professionals as they embark on this physically demanding and mentally empowering cycling race.

Cruze Control Technologies

Nicola Freitas is a Medical Doctor who is currently specialising in Sports’ Medicine. Photo by

Follow the Epic Action

Absa Cape Epic: @capeepic

Watch the Race Live: Epic Series YouTube Channel

Nicola Freitas: @nixfreitas

Robyn Williams: @robynwijnbeek

Cruze Control Technologies: | @cruzecontrol_tech | Cruze Control Technologies